Live Sessions
Live Sessions
No Recordings
Limited Seats

Copy Batch

⭐⭐⭐⭐⭐ 4.7/5 (based on 500+ students)
Live Sessions : 8 Per Session : 120 Minutes 20 MINUTES ONE ON ONE CALL
Starting From 7th April To 26th May

This is a 2-month live Copywriting program where I teach you everything I know about copywriting. I’ve carefully designed this to make sure that it benefits everyone from a beginner to an intermediate copywriter. Whether you’re just starting out or feeling stuck in your job, I’m here to help!

Original price was: ₹10,000.00.Current price is: ₹8,499.00.

Enroll Now

Learn copywriting through live sessions, real assignments, and direct feedback. You walk out with a portfolio ready to be sent to recruiters.

What the Copy Batch actually helps with

You’re not doing this alone anymore

You get access to a community of writers, strategists, designers, social media managers, and founders who are all figuring out similar things at the same time.

You leave with a real portfolio

Work created during the batch, shaped and refined with my feedback, and ready to be shown.

You learn through doing, not watching

Live assignments. Regular submissions. Direct feedback. That’s where most of the learning happens.

You stop staring at a blank page

We work with frameworks that help you generate ideas for brands faster, without relying on inspiration or mood.

Learn how to think before you write.

So your copy makes sense, stands out, and holds up in the real world.

Course Curriculum

A live, thinking-led copywriting program.

Each session is live, followed by assignments and feedback.

There are no recordings.
Showing up is part of the process.

  • How the advertising industry actually works
  • What a copywriter’s job really is (and isn’t)
  • How copy fits into brand, business, and communication
  • Identifying and understanding a target audience
  • What a brand universe is and why it matters
  • Building a brand universe from scratch
  • Using a brand universe to generate ideas
  • Extending a brand universe across formats and platforms
  • How to reference brands and campaigns meaningfully
  • Dissecting social media content beyond likes and views
  • Understanding why certain content works
  • Using dissections to inform your own writing
  • What a content strategy actually is (and what it isn’t)
  • Building content buckets and pillars
  • Using references without copying
  • Making a brand stand out through clarity and consistency
  • The difference between observations and insights
  • How to derive insights from everyday behaviour
  • Turning observations into usable insights
  • Using insights to anchor your copy
  • Using everything you’ve learned to write copy
  • Creating multiple copy variations
  • Editing and refining your own work
  • Learning when to stop tweaking
  • How to identify weak advertising
  • What makes strong ads work
  • Learning from both good and bad examples
  • Applying this thinking to your own work
  • What actually belongs in a copywriting portfolio
  • What to remove (and why)
  • Structuring your portfolio sensibly
  • Reaching out to recruiters with confidence

Copy Batch - April

All sessions are live on Zoom • Times in IST

Session Topic Date Timing
Introduction to Copywriting April 7 9-11 pm
Mind Mapping April 14 9-11 pm
Content Dissection April 21 9-11 pm
Content Strategy April 28 9-11 pm
Insights & Observations May 5 9-11 pm
Writing & Rewriting May 12 9-11 pm
Good vs Bad ads May 19 9-11 pm
Portfolio May 26 9-11 pm

Your 1:1 with me

20 minutes, one-on-one, after the batch ends. Use it to ask questions that don’t fit into a group session.

  • Career direction and next steps
  • Freelancing questions and positioning
  • Portfolio review and clean-up
  • Navigating your current job or role
  • Understanding the industry better
  • How (and when) to use AI in your work
Meet The Person Behind Mad Ad Woman

I’m Pranita.

I’ve worked as a copywriter, strategist, freelancer, and now run a branding and communication agency.

I’ve built brands, worked with businesses, and trained over 1200 writers and strategists who now do the same.

Most of what I teach comes from being in rooms where decisions had to be made. Everything here comes from real projects, real briefs, and real mistakes that taught me what actually holds up.

Meet The Person Behind Mad Ad Woman

I’m Pranita.

Pranita - Founder of Mad Ad Woman

What the students say

  • ★★★★★
    5/5

    "Had such a great experience with this copy batch! It’s perfect for anyone starting their journey in marketing all the basics are explained so clearly. The sessions felt more like conversations than classes, and Pranita made sure everyone felt included."

  • ★★★★★
    5/5

    "Pranita has great industry insights & massive knowledge about the creative world! The Copy Batch was fun & engaging and it helped me understand brands & communication so much better!"

  • ★★★★★
    5/5

    "She is the best. Has the big sissy energy. Gives constructive feedback and solution as well. I am definitely coming back to her. She is now officially my professional life therapist."

  • ★★★★★
    5/5

    "I thought copywriting couldn't be taught but with your amazing exercises, it eases the process. You are the first person whom I looked up to for learning copywriting from. Cannot wait to attend more classes!"

  • ★★★★★
    5/5

    "This class is like a big hugggg!! Has to be the best decision of my life!! I have never looked forward to a class in my entire life like I do for this every week. Pranita makes it so much fun."

  • ★★★★★
    5/5

    "Classes are really very insightful. We completed 4 classes and I am getting confident about my writing skills. Assignments are so good that we get regular feedback which helps us get better."

  • ★★★★★
    5/5

    "The sessions are so full of life that everyone is excited to contribute ideas. This is important as it helps people think differently and work on the craft better."

  • ★★★★★
    5/5

    "The way Pranita has designed the course compels everyone to be interactive, opening doors to fun-filled creative discussion."

  • ★★★★★
    5/5

    "Even if you have experience in copywriting, there's so much to gain from Pranita's expertise and the creativity that the batch brings! Loved working on the tasks."

  • ★★★★★
    5/5

    "The best decision ever. Pranita is the loveliest host and the cool mentor you wish you had as an elder sister guiding you through the bumps of life."

Everything you get inside
The Copy Batch

8 Live Copywriting Sessions

(120 minutes each)

Alternate-Day Assignments

& Challenges

Direct Feedback

on Every Assignment

A Portfolio Built

With My Feedback

20-Minute One-on-One

Call With Me

Access to a

Focused Community

Access to All

Guest Sessions

Copy Ebook

Guide to Copywriting

Completion Certificate

Course Recognition

A live, hands-on batch.

Built for people who want to do the work. This is a live program with limited seats. You show up, you participate, you get better. That’s the deal.

Limited Seats. Live Only.

This batch is intentionally small so I can review your work properly. There are no recordings.

No Refunds.

Once you book a seat, it’s locked. Because seats are limited and feedback is involved.

Real Feedback.

Not passive learning. You’ll get live assignments, detailed feedback, and a portfolio shaped through the batch.

You Pay Once.

No upsells. No surprise add-ons. Everything that’s part of the batch is included.

Frequently Asked Questions

Once your payment goes through, you’ll get a confirmation email with the link to a WhatsApp group. Every batch has a start date, and you’ll receive all the details in the WhatsApp group itself. The copy batch is a 2 month live intensive copywriting program.
  • 8 live sessions, 120 minutes each
  • Alternate-day assignments and challenges
  • Time for writing, rewriting, and reviewing feedback
No. There are no recordings for this batch. The learning happens live, through discussion, feedback, and real-time application. This is intentional.
The sessions are conducted primarily in English, with explanations switching to Hindi when it helps clarity. You don’t need perfect English. You need willingness to think and write.
No. This batch is designed for beginners who want a strong foundation and intermediate copywriters who feel stuck or directionless. If you already know how to write but don’t know what to write or why, you’ll fit right in.
No prior experience is required. But effort is non-negotiable. You will be writing from week one.
Yes. Every assignment gets feedback. This is the core of the batch.
Yes, a signed digital certificate is available to the students after successful completion of the course.
You can cancel your booking at any point. However, there are no refunds, since the batch has limited seats and live involvement. Please enrol only if you’re sure.
Yes. You’ll get access to a focused community of copywriters, designers, social media managers, and entrepreneurs all working through similar problems.
This batch is not for you if you’re looking for templates, want recorded videos, don’t plan to do the assignments, or want passive learning. This batch expects participation.
Starting From ₹8499/-
Benefits Curriculum FAQ
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