October cohort

Copy
Batch.

A working room for writers who care about the craft. Eight weeks of live briefs, honest feedback, and a portfolio you can actually use.

★★★★★ 4.8/5 (based on 550+ students)
Starts
Oct 9, 2026
Duration
Live sessions
Seats
30 only
Schedule
Friday, 9–11 pm
Enroll · ₹10,000 ₹8,499 →
Copy batch working call screenshot
↓ Student work

Real portfolios from past students.

← scroll for more →

↓ Outcomes

What you'll walk out with.

01

Develop taste, not just skill

Knowing what to cut is what separates good writers from working writers. We'll work on the cutting.

02

Learn how to judge your own work

Most writers go for the clever lines over lines that work. Learn to write for the audience, and not just for what will survive the client, the brand manager, and the room.

03

Build a real portfolio

10–12 assignments across different mediums and different industries. By the end, you have work to show, and real decisions behind what you put and what you remove in your portfolio.

04

Sell the work

Presenting is half the job. Learn to walk a client through a draft so they pick the best line, not the safest one.

Enroll · ₹10,000 ₹8,499 →

30 seats · cohort starts Oct 9, 2026

↓ How it works

You learn through doing, not watching.

Live assignments. Regular submissions. Direct feedback. That's where most of the learning happens.

A live cohort call in session on Zoom
A live batch, mid-session.
↓ From the batch

What past students said.

★★★★★

This course is gold. It taught us so much, and Pranita is like an ocean of knowledge. She has an answer to every query and never ever gatekeeps anything. Her knowledge of the industry is endless, and 2 months still isn't enough to learn from her. I would recommend this course any day, and I'd take it again just to learn something new from her. Loved every bit of it!

★★★★★

It's nothing like what you would expect from an online class. It's fun, collaborative, and elaborate, almost like a big brainstorming session that ends up giving you so many insights and perspectives without heavy theory lessons. Pranita makes sure that everyone is heard, acknowledged, and given feedback that feels attentive and well thought out. She equips you with tools that almost work like magic. Plus, the tasks are fun to do, and you'll become a little more confident about posting your work. Go ahead and take the class!

Sulochana
Sulochana
★★★★★

Love how the class is never really over until every thought is discussed and every query is answered. Pranita never rushes to finish in the allotted 2 hours.

TW
Tanya Wadhwa
★★★★★

It was a great session, as usual. The only sad thing about it is that these sessions are going to end super soon.

NB
Nandini Babbar
★★★★★

Thank you for the wonderful session. It was truly insightful, you bring something new to every session and make our time worthwhile. Your input has made my life easier even as a Social media manager. Looking forward to attending more of your sessions.

SA
Surya Rajasekar Achary
★★★★★

This cohort is brilliantly designed! I loved every single moment of it! Hands down the best thing I invested in this year, I learnt a LOT and my writing has improved significantly.

AD
Arunima Duggal
★★★★★

Pranita's sessions are very insightful. She gives hands on training in her sessions. She is very accessible and makes her sessions interactive. She will go beyond the class schedule to clear doubts, application understanding and feedback on assignments. Her rich experience, research and observations are very evident from her content and delivery. Go for it!

DC
Deeksha Chamola
★★★★★

I've been a content writer for just two months now. And I feel like I still have a lot to learn. Pranita facilities the perfect environment for learning, where she patiently listens to our doubts and clarifies them. Thanks Pranita.

HK
Haya Kazi
★★★★★

Every session with Pranita is so insightful and gives you such in-depth understanding of the subject. Pranita is all ears for all the doubts one might have and will resolve them for you no matter what. What she has started will have significant impact on the advertising industry in the coming years. Kudos to her!

SR
Saurabh Rajwani
★★★★★

One of the best writing course experiences I've had. Not only was Pranita knowledgeable to an expert level, but she was also personable and allowed everyone to flourish in their own time and way. Having a like-minded community of fellow copywriters in the course was also a boon, helping all of us build a community of writers on which we can all rely.

GK
Gurmeet Singh Kapoor
★★★★★

Learning from Pranita has by far been the best learning experience. All the time and money I have spent till now are 200% worth it. There are enough RTBs on her page to join the class and I must say all of them are pure truth.

MD
Muskan Dhanani
★★★★★

Thank you for always giving clear-cut feedback without sugarcoating anything. In a way that's not rude or demeaning but also feedback that people can actually work on. I love these sessions!

MR
Mallika Roy
★★★★★

Everything was perfect! Detailed explanation. Perfect example. Waited and responded to every query. Answered all questions without confusing. Perfect interaction with all students. Learned a lot about how words could be used differently. Most importantly, made us crave for McDonald's Mac maharaja burger with peri peri fries!

NR
Niveditha Rajaraman
★★★★★

I loved how you teach every session with real brand examples. Each session is very insightful from industry experienced and anecdotes! Every topic is made simple, and the feedback after assignments helps us to mould ourselves into a better copywriter.

SP
Srividya Peri
★★★★★

It kind of made me rethink the way I usually create target audience personas. I include demographics, most used social media platforms, needs, worries and fears, hopes and dreams and what makes life easier. It made me think should I also add lifestyle and interests to target audience personas I create in the future. Insightful. Btw, I absolutely loved this session, it was amazing.

FC
Felicia Carol
★★★★★

Pranita is one of the most accommodating and cool teachers I've met. She literally listens to everyone and answers each of the questions. Her approach is to ask a question, get it answered by the student, then make them question it and finally understand the concept and find the answer. She helps with the deconstruction of the problems/questions and exceptions of copywriting. And I really can't say anything better that 'killer teacher chahiye? Dila denge'.

KS
Khushi Sharma
★★★★★

Hi Pranita! I am loving your classes and really find them soo content juicy! And material that you teach us makes it so much more efficient of a process when writing copies. Really enjoy the openness we have in our class. Loved it!

SB
Sristi Barai
★★★★★

Mind mapping with the madadwoman is a gold mine of ideas. It churns your brain into producing your dream copies. Loved every bit of it! Also, it was my first class with Pranita and it was literally the best decision I made, probably in my entire career. Pranita gives the truest picture of the course on her page as well. Nothing about the course is untrue. Trust me, it's paisa wasool!

SA
Sejal Aren
★★★★★

I am going to join more courses she has because I am truly amazed by each session she gives, which are insightful and informative. Also, the way she has designed the course, it's so interactive. Never a dull moment with Pranita, something so important to retain all the knowledge you get.

JD
Jainica Dhingra
★★★★★

Classes are really very insightful, we have completed 4 classes and I am getting confident about my writing skills. Classes are fun and interactive, and assignments are so good, that we get regular feedback on our assignments which helps us to get better at our copywriting skills. I don't regret at all investing in this course. If someone is in a dilemma about whether to go for it or not, bro, trust me, this is one of the best copywriting courses in India, go for it and thank me later.

SD
Sushovita Das
★★★★★

Your passion keeps us going! Your incredible patience to answer even the silliest of doubts we have blows my mind! Every class has been informative, engaging and insightful! Thank you so much. You are one of the best mentors in the copywriting landscape!

K
Karthika
★★★★★

The Copy Batch is an extremely insightful and wholesome course. Even if you're someone who has experience in copywriting or the world of advertising, there's so much to gain/learn from Pranita's expertise and the creativity that the batch brings! Loved working on the tasks and implementing what we've learnt.

MN
Meera Nair
★★★★★

I'm writing this after a month of completing the course, I am so grateful to have come across Pranita's page! This course has completely transformed the way I approach my business and my freelance work. As a product-based business owner, I found every lesson taught by Pranita to be just so hands-on, relatable, and packed with insights I could immediately apply to my existing business. Over the 8 sessions, I feel I've leveled up my copywriting skills significantly. Pranita is truly an exceptional mentor and coach. I highly recommend Pranita and her course! It's worth every penny.

NM
Nimisha Modi
★★★★★

My first and best mentor! 🌻 What makes her truly special is her honesty -she calls a spade a spade, and every piece of feedback comes from a genuine desire to help you become better. Every session left me with a new perspective and something valuable to reflect on. She is incredibly patient, listens with complete attention, Her ability to understand where you're coming from has made a lasting impact on me. I'm deeply grateful for everything I learnt from her :))

MG
Mayuri G
★★★★★

I’m so glad I came across your profile. And for once (with only a little overthinking), I chose to join Copy Batch. I thought I was signing up to learn writing. What I actually got was a 360-degree shift in how I see my own business. As a social media manager and agency founder, I already knew I was doing good work. But Copy Batch gave me a completely new lens — different approaches, sharper insights, and frameworks I could immediately apply to what I was already doing. The learning didn’t stop there though. I had to join Strategy Batch too. Because honestly, once you experience Pranita’s teaching style, you just want more. It’s not just the knowledge — it’s the practicality. The tasks. The “we’re building this together” energy that’s honestly unparalleled. If you launch anything in the future, my fingers will be on that payment link before I even finish reading the details.

★★★★★

Had such a great experience with this copy batch! It's perfect for anyone starting their journey in marketing — all the basics are explained so clearly. The sessions felt more like conversations than classes, and Pranita made sure everyone felt included.

RJ
Reeva Jain
★★★★★

Hey Pranita! I started out as a copywriter recently after finishing my BBA three months ago and the transition was overwhelming. You've made this transition so much easier and now I will continue to add value to others like you've added abundance of value in our lives.

AD
Aneesha Dandina
★★★★★

I really enjoyed understanding what target audience isn't and what it really means. I liked how Pranita digs deep into topics, taking all questions with patience and providing insights only a person who really knows what they are doing can.

Su
Sumedha
★★★★★

Pranita is the reason I fell in love with copywriting and she's the one who makes me feel like I can actually have a future in this field. Thank you for making me fall in love with writing again just as I was beginning to think I wasn't cut out for it.

SG
Shivani Gupta
★★★★★

Hands down one of the best courses I have ever taken. I had a very superficial idea about copywriting but the way the sessions, tasks, feedbacks are conducted really makes you understand even the most basic things very clearly. 100% worth it!

PS
Priyanshi Sewani
★★★★★

The MadAdWoman copy batch truly gives you multiple ways out of a creative block! She taught us how to create a system to get consistently creative. Pranita got into the 'how's behind all of it. Bonus — joining this workshop introduced me to an amazing creative community.

Su
Sumedha
★★★★★

This course is gold. It taught us so much, and Pranita is like an ocean of knowledge. She has an answer to every query and never ever gatekeeps anything. Her knowledge of the industry is endless, and 2 months still isn't enough to learn from her. I would recommend this course any day, and I'd take it again just to learn something new from her. Loved every bit of it!

★★★★★

It's nothing like what you would expect from an online class. It's fun, collaborative, and elaborate, almost like a big brainstorming session that ends up giving you so many insights and perspectives without heavy theory lessons. Pranita makes sure that everyone is heard, acknowledged, and given feedback that feels attentive and well thought out. She equips you with tools that almost work like magic. Plus, the tasks are fun to do, and you'll become a little more confident about posting your work. Go ahead and take the class!

Sulochana
Sulochana
★★★★★

Love how the class is never really over until every thought is discussed and every query is answered. Pranita never rushes to finish in the allotted 2 hours.

TW
Tanya Wadhwa
★★★★★

It was a great session, as usual. The only sad thing about it is that these sessions are going to end super soon.

NB
Nandini Babbar
★★★★★

Thank you for the wonderful session. It was truly insightful, you bring something new to every session and make our time worthwhile. Your input has made my life easier even as a Social media manager. Looking forward to attending more of your sessions.

SA
Surya Rajasekar Achary
★★★★★

This cohort is brilliantly designed! I loved every single moment of it! Hands down the best thing I invested in this year, I learnt a LOT and my writing has improved significantly.

AD
Arunima Duggal
★★★★★

Pranita's sessions are very insightful. She gives hands on training in her sessions. She is very accessible and makes her sessions interactive. She will go beyond the class schedule to clear doubts, application understanding and feedback on assignments. Her rich experience, research and observations are very evident from her content and delivery. Go for it!

DC
Deeksha Chamola
★★★★★

I've been a content writer for just two months now. And I feel like I still have a lot to learn. Pranita facilities the perfect environment for learning, where she patiently listens to our doubts and clarifies them. Thanks Pranita.

HK
Haya Kazi
★★★★★

Every session with Pranita is so insightful and gives you such in-depth understanding of the subject. Pranita is all ears for all the doubts one might have and will resolve them for you no matter what. What she has started will have significant impact on the advertising industry in the coming years. Kudos to her!

SR
Saurabh Rajwani
★★★★★

One of the best writing course experiences I've had. Not only was Pranita knowledgeable to an expert level, but she was also personable and allowed everyone to flourish in their own time and way. Having a like-minded community of fellow copywriters in the course was also a boon, helping all of us build a community of writers on which we can all rely.

GK
Gurmeet Singh Kapoor
★★★★★

Learning from Pranita has by far been the best learning experience. All the time and money I have spent till now are 200% worth it. There are enough RTBs on her page to join the class and I must say all of them are pure truth.

MD
Muskan Dhanani
★★★★★

Thank you for always giving clear-cut feedback without sugarcoating anything. In a way that's not rude or demeaning but also feedback that people can actually work on. I love these sessions!

MR
Mallika Roy
★★★★★

Everything was perfect! Detailed explanation. Perfect example. Waited and responded to every query. Answered all questions without confusing. Perfect interaction with all students. Learned a lot about how words could be used differently. Most importantly, made us crave for McDonald's Mac maharaja burger with peri peri fries!

NR
Niveditha Rajaraman
★★★★★

I loved how you teach every session with real brand examples. Each session is very insightful from industry experienced and anecdotes! Every topic is made simple, and the feedback after assignments helps us to mould ourselves into a better copywriter.

SP
Srividya Peri
★★★★★

It kind of made me rethink the way I usually create target audience personas. I include demographics, most used social media platforms, needs, worries and fears, hopes and dreams and what makes life easier. It made me think should I also add lifestyle and interests to target audience personas I create in the future. Insightful. Btw, I absolutely loved this session, it was amazing.

FC
Felicia Carol
★★★★★

Pranita is one of the most accommodating and cool teachers I've met. She literally listens to everyone and answers each of the questions. Her approach is to ask a question, get it answered by the student, then make them question it and finally understand the concept and find the answer. She helps with the deconstruction of the problems/questions and exceptions of copywriting. And I really can't say anything better that 'killer teacher chahiye? Dila denge'.

KS
Khushi Sharma
★★★★★

Hi Pranita! I am loving your classes and really find them soo content juicy! And material that you teach us makes it so much more efficient of a process when writing copies. Really enjoy the openness we have in our class. Loved it!

SB
Sristi Barai
★★★★★

Mind mapping with the madadwoman is a gold mine of ideas. It churns your brain into producing your dream copies. Loved every bit of it! Also, it was my first class with Pranita and it was literally the best decision I made, probably in my entire career. Pranita gives the truest picture of the course on her page as well. Nothing about the course is untrue. Trust me, it's paisa wasool!

SA
Sejal Aren
★★★★★

I am going to join more courses she has because I am truly amazed by each session she gives, which are insightful and informative. Also, the way she has designed the course, it's so interactive. Never a dull moment with Pranita, something so important to retain all the knowledge you get.

JD
Jainica Dhingra
★★★★★

Classes are really very insightful, we have completed 4 classes and I am getting confident about my writing skills. Classes are fun and interactive, and assignments are so good, that we get regular feedback on our assignments which helps us to get better at our copywriting skills. I don't regret at all investing in this course. If someone is in a dilemma about whether to go for it or not, bro, trust me, this is one of the best copywriting courses in India, go for it and thank me later.

SD
Sushovita Das
★★★★★

Your passion keeps us going! Your incredible patience to answer even the silliest of doubts we have blows my mind! Every class has been informative, engaging and insightful! Thank you so much. You are one of the best mentors in the copywriting landscape!

K
Karthika
★★★★★

The Copy Batch is an extremely insightful and wholesome course. Even if you're someone who has experience in copywriting or the world of advertising, there's so much to gain/learn from Pranita's expertise and the creativity that the batch brings! Loved working on the tasks and implementing what we've learnt.

MN
Meera Nair
★★★★★

I'm writing this after a month of completing the course, I am so grateful to have come across Pranita's page! This course has completely transformed the way I approach my business and my freelance work. As a product-based business owner, I found every lesson taught by Pranita to be just so hands-on, relatable, and packed with insights I could immediately apply to my existing business. Over the 8 sessions, I feel I've leveled up my copywriting skills significantly. Pranita is truly an exceptional mentor and coach. I highly recommend Pranita and her course! It's worth every penny.

NM
Nimisha Modi
★★★★★

My first and best mentor! 🌻 What makes her truly special is her honesty -she calls a spade a spade, and every piece of feedback comes from a genuine desire to help you become better. Every session left me with a new perspective and something valuable to reflect on. She is incredibly patient, listens with complete attention, Her ability to understand where you're coming from has made a lasting impact on me. I'm deeply grateful for everything I learnt from her :))

MG
Mayuri G
★★★★★

I’m so glad I came across your profile. And for once (with only a little overthinking), I chose to join Copy Batch. I thought I was signing up to learn writing. What I actually got was a 360-degree shift in how I see my own business. As a social media manager and agency founder, I already knew I was doing good work. But Copy Batch gave me a completely new lens — different approaches, sharper insights, and frameworks I could immediately apply to what I was already doing. The learning didn’t stop there though. I had to join Strategy Batch too. Because honestly, once you experience Pranita’s teaching style, you just want more. It’s not just the knowledge — it’s the practicality. The tasks. The “we’re building this together” energy that’s honestly unparalleled. If you launch anything in the future, my fingers will be on that payment link before I even finish reading the details.

★★★★★

Had such a great experience with this copy batch! It's perfect for anyone starting their journey in marketing — all the basics are explained so clearly. The sessions felt more like conversations than classes, and Pranita made sure everyone felt included.

RJ
Reeva Jain
★★★★★

Hey Pranita! I started out as a copywriter recently after finishing my BBA three months ago and the transition was overwhelming. You've made this transition so much easier and now I will continue to add value to others like you've added abundance of value in our lives.

AD
Aneesha Dandina
★★★★★

I really enjoyed understanding what target audience isn't and what it really means. I liked how Pranita digs deep into topics, taking all questions with patience and providing insights only a person who really knows what they are doing can.

Su
Sumedha
★★★★★

Pranita is the reason I fell in love with copywriting and she's the one who makes me feel like I can actually have a future in this field. Thank you for making me fall in love with writing again just as I was beginning to think I wasn't cut out for it.

SG
Shivani Gupta
★★★★★

Hands down one of the best courses I have ever taken. I had a very superficial idea about copywriting but the way the sessions, tasks, feedbacks are conducted really makes you understand even the most basic things very clearly. 100% worth it!

PS
Priyanshi Sewani
★★★★★

The MadAdWoman copy batch truly gives you multiple ways out of a creative block! She taught us how to create a system to get consistently creative. Pranita got into the 'how's behind all of it. Bonus — joining this workshop introduced me to an amazing creative community.

Su
Sumedha
Register for the next batch →

Seats are limited · next cohort starts Oct 9, 2026

A live cohort call in session on Zoom
Live, every session.
↓ Week by week

The eight weeks we'll spend together.

1
Week 1
  • Basics of advertising industry
  • Who is a copywriter?
  • What's your job as a copywriter?
  • Identifying and understanding target audience
2
Week 2
  • Making a brand universe
  • Using a brand universe
  • Extending a brand universe
3
Week 3
  • Brand referencing
  • Dissecting social media content
  • Using dissections in your content
4
Week 4
  • What is a content strategy?
  • Content buckets/pillars
  • Brand referencing
  • Making your brand stand out
5
Week 5
  • What is an observation?
  • What is an insight?
  • How to derive an insight from an observation?
  • How to use an insight?
6
Week 6
  • How to use everything you've learnt to write copy
  • Writing copy variations
  • Editing your copy
7
Week 7
  • How to identify bad ads
  • How to learn from good and bad ads
8
Week 8
  • Things to have in your portfolio
  • Things to delete from your portfolio
  • Reaching out to recruiters
Enroll · ₹10,000 ₹8,499 →

30 seats · cohort starts Oct 9, 2026

↓ What to expect

A live, hands-on batch.

Built for people who want to do the work. This is a live program with limited seats. You show up, you participate, you get better. That's the deal.

Limited seats. Live only.

This batch is intentionally small so I can review your work properly. There are no recordings.

No refunds.

Once you book a seat, it's locked — because seats are limited and feedback is involved.

Real feedback.

Not passive learning. You'll get live assignments, detailed feedback, and a portfolio shaped through the batch.

You pay once.

No upsells. No surprise add-ons. Everything that's part of the batch is included.

↓ What's included

Everything in the price.

  • ✓8 live copywriting sessions (120 minutes each)
  • ✓Alternate-day assignments & challenges
  • ✓Direct feedback on every assignment
  • ✓A portfolio built with my feedback
  • ✓20-minute one-on-one call with me
  • ✓Access to a focused community
  • ✓Access to all guest sessions
  • ✓Copy ebook — guide to copywriting
  • ✓Completion certificate
↓ Bonus

Your 1:1 with me.

20 minutes, one-on-one, after the batch ends. Use it to ask questions that don't fit into a group session.

A live session being recorded — Pranita on a Google Meet call
  • ✓Career direction and next steps
  • ✓Freelancing questions and positioning
  • ✓Portfolio review and clean-up
  • ✓Navigating your current job or role
  • ✓Understanding the industry better
  • ✓How (and when) to use AI in your work
↓ Full schedule

The eight sessions
in your calendar.

Every Thursday 9–11 PM
Starts Oct 9, 2026
1
Oct 9
Introduction to Copywriting
2
Oct 16
Mind Mapping
3
Oct 23
Content Dissection
4
Oct 30
Content Strategy
5
Nov 5
Insights & Observations
6
Nov 13
Writing & Rewriting
7
Nov 20
Good vs Bad ads
8
Nov 30
Portfolio
↓ Questions

Before you enroll.

What's the refund policy?+
Because the batches have limited seats, I don't offer refunds once you've joined. Every seat taken means someone else doesn't get in, so please read the details carefully before enrolling.
Are the programs live or recorded?+
They're live. Sessions happen in real time, and I'm there with you throughout. Recordings are shared afterwards if you miss one.
Is there live interaction and feedback?+
Yes. That's the point. You'll get live discussions, assignments, and direct feedback on your work.
Do I need prior experience to join?+
No prior copywriting experience is required. Whether you're a writer, marketer, founder, or just curious, you'll work on a real brand from day one.
Is there a community?+
Yes. You get access to a focused community group with your cohort and alumni — for sharing work, asking questions, and staying connected.
How many people are in each batch?+
Batches are intentionally capped. Smaller groups mean better feedback and better conversations.
October cohort

Come and do
the work.

Limited to 30 seats. Past cohorts have filled in under 48 hours.

Enroll · ₹8,499 →