Brand Strategy

I always thought I knew brand strategy. Turns out, I barely knew 5% of it. Taking the Brand Strategy course with you was a much-needed reality check. I didn’t just learn what brand strategy is, I learned what it isn’t (trust me that clarity is just as important). What I loved most? It wasn’t a textbook-heavy, jargon-filled course. We spoke about everything from advertising and real-world strategy to office politics, decision-making, and the messy parts no one talks about. It was insightful, practical, and refreshingly honest.

Honestly, I’d be the happiest person if you don’t take this course. In fact, I hope you don’t. That way, people like me (who actually want to get better at brand strategy) can keep this goldmine of knowledge to ourselves. It’s too good. So good that I’d rather it stay a well-kept secret. Pranita breaks down brand strategy in a way that makes you realize just how much you didn’t know. Before this, I was out here piecing together information, thinking I had it all figured out. Turns out, I didn’t. Now, my approach is structured, my client work is sharper, and honestly? I don’t need more people knowing what I now know. So yeah, do yourself (and me) a favor — skip this course. Stay exactly where you are. Let me have this edge.

As a performance marketing professional, even after doing everything right, I couldn’t really reach/talk to my tg, but after the strategy batch, my mind automatically started to realise that performance marketing is not about just numbers. You get to understand how the Communication actually works. Pranita really hand-holds at every step. And the Community is the bonus. Would 100% recommend to every marketing professional.

Pranita’s course is different from all other courses. It’s LITERALLY hands-on. You’ll understand what you’re doing and why you’re doing it. The batch has limited number of people so that there is enough time for everyone to discuss their doubts. Her understanding of brands is supreme.

It was a really great experience working with Pranita. She has a uniquely creative way of looking at things and brings a fresh perspective to everything she does. She helped me understand how to view brands in a more interesting, human, and engaging way rather than making them feel boring or generic. What I appreciated most was how she encouraged moving away from ChatGPT-ish language and focusing more on clarity, originality, and real connection. Overall, it was a very insightful and enjoyable experience.

THE ONLY THING I HATE ABOUT THE CLASS is not being able to find a suitable company where I can practice and use everything that I have learnt in the classes. Every session is so engaging, it fills you with enthusiasm and eagerness to utilise whatever Pranita has taught. She is extremely patient and answers everything and I would say one of the best mentors I have ever encountered. One reason why YOU SHOULD JOIN THE CLASS — if you want your resume to stand out and be chosen, you got to enroll. Later, when you are selected for the job, YOU WILL NEED THE SKILLS.